eCommerce Manager

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Published: May 21, 2018
Location
Job Type
Salary
Based on Experience

Description

VantageLinks is a dedicated Information Technology (IT) staffing company supporting our clients with all their IT Needs. We currently have an opening for a Product Designer with one of our premier clients.

THIS IS A DIRECT ROLE WITH OUR CLIENT. WE ARE UNABLE TO ACCEPT H1B CANDIDATES AND PLEASE NO STAFFING AGENCIES.

The eCommerce Manager is responsible for all aspects of the eCommerce business.  A main component of this job will be to develop and execute a comprehensive marketing plan to include all aspects of digital marketing in addition to more traditional components such as catalog, radio, and print advertising for one of Client's brands.

ESSENTIAL FUNCTIONS:

  • Develop and execute digital marketing strategies across all direct and digital media channels from concept to launch
  • Lead and manage all aspects of digital marketing including SEO/SEM, Affiliate, Remarketing, New
  • Customer Acquisition, Marketplaces including Amazon and other future channels, Social Media and Email Marketing.
  • Develop digital marketing programs to support awareness, customer acquisition, customer retention and development, digital advertising, email marketing, social media and mobile marketing, etc.
  • Develop website testing roadmap to include a variety of test designs with clear and measurable business objectives
  • Lead and manage all aspect of direct (catalog) marketing
  • Lead and manage all aspects of traditional marketing such as radio and print
  • Working manager who will get involved w. the day to day details.
  • Research, business development and launch of new digital marketing programs to better acquire and retain customers.
  • Responsible for maintenance of digital marketing budget aligned with overall business objectives and reports on actual, budgeted and forecasted projections
  • Provide analytics on effectiveness of all digital and traditional marketing channels
  • Lead effort for website optimizations and other forms of a/b and multivariate tests associated with digital marketing focused on improving click through and conversion rates
  • Provide leadership and partner with digital marketing agencies to maximize overall return

POSITION REQUIREMENTS:

  • Bachelor's Degree, preferably in Marketing and/or Business
  • 0-2 years' experience in digital marketing or marketing analytics
  • Experience in digital marketing tools including Email Service Providers, Search Engine Marketing, Google Analytics
  • Excellent interpersonal skills and the ability to build effective internal and external relationships, and influence change
  • Excellent written and verbal communication skills
  • Strong business, data analysis and interpretation skills
  • Extraordinary collaboration skills
  • Strong Microsoft Office skills, especially Excel, PowerPoint, and Word
  • Self-starter and able to solve medium to complex problems

COMPETENCIES:

  • Results-driven attitude; a self-starter who thinks and participates effectively, both independently and as part of a team
  • Strong verbal and written communication skills, ability to articulate her/his views crisply and convincingly
  • Takes action: proactive and resourceful in solving problems, making decisions and executing on goals
  • A highly driven marketer, capable of selling ideas and/or stimulating others within and without the group
  • Owns Results--follows through on commitments, takes responsibility, and produces quality results
  • Connects inside and outside the team; shares information, transfers knowledge and seeks diverse input from others within the team and across the organization

 

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